How Patient-focus™ Eliminates Enrollment Roadblocks Without Adding Implementation Complexity

That 12-month implementation nightmare your CRM vendor promised would "only take a few weeks"? Patient-Focus™ replaces it with rapid deployment that actually works. While others force you to choose between speed and effectiveness, we deliver both—because patient access can't wait for your software to catch up.

THE FALSE CHOICE BETWEEN SPEED AND EFFECTIVENESS

You've seen the problems. Your time-to-therapy metrics are dismal. Patients abandon treatment during endless enrollment delays. Your tracking systems hide the very bottlenecks affecting outcomes. And your team? They're drowning in workarounds for systems that were never designed for healthcare in the first place.

Then comes the promised solution: a shiny new CRM implementation that will "solve everything"—after 12-18 months of integration work, consultant fees, and workflow redesigns. By the time it's finally running, you've lost more patients to enrollment abandonment, while delivering negative experiences to those who actually persevered.

The industry has normalized this absurdity: accepting that fixing patient access requires making it worse first, only to settle for something far short of what was promised.

Your patients need medication today—not after a disastrous implementation of 18-months!

THE IMPLEMENTATION TRAP COSTING PATIENTS AND REVENUE

The truth? Traditional CRM implementations don't just delay results—they actively create new problems:

1. Massive scope creep because retrofitted sales platforms can't handle basic healthcare workflows without extensive customization

2. Ballooning budgets as each integration point reveals another layer of complexity your vendor "didn't anticipate."

3. Exhausted teams are forced to maintain dual systems during endless transition periods

4. Executive frustration as promised "go-live" dates slip quarter after quarter

5. Patients are left waiting while your organization struggles with technical debt that shouldn't exist in the first place

Prior authorization and other administrative burdens have become significant barriers to patient care, with 93% of physicians reporting that these processes delay necessary treatment. These administrative challenges aren't irritations but represent real obstacles between patients and life-saving treatments.

HOW PATIENT-FOCUS™ ELIMINATES ROADBLOCKS FROM DAY ONE

Patient-Focus™ wasn't adapted from sales software—it was built from the ground up to eliminate the specific roadblocks that delay patient access to critical medications:

1.  INSTANT BENEFITS VERIFICATION

The problem

Your current system forces manual insurance checks that take days, contributing to the administrative waste that costs the U.S. healthcare system approximately $265 billion annually.

Patient-Focus™ solution

Direct integration with major payers delivers verification results in minutes, not days. Our experience shows that specialty medication programs can dramatically reduce verification times after implementation.

2.   UNIFIED ENROLLMENT WORKFLOWS

The problem

Your hub services, specialty pharmacy, and provider teams work in disconnected systems. This fragmentation is a major contributor to specialty treatment delays and creates significant stress for healthcare providers.

Patient-Focus™ solution: Our single platform connects every stakeholder with role-based access. Rare disease therapy teams significantly cut cross-team coordination time in their first month.

3.  INTELLIGENT ROADBLOCK DETECTION

The problem

Your system identifies issues after they've already delayed patient care, contributing to the poor medication adherence that costs the healthcare system between $100-289 billion annually in preventable complications.

Patient-Focus™ solution

Predictive analytics flag potential barriers before they impact patients. Oncology brands using similar approaches have identified and resolved coverage issues on average days faster.

4.  CONFIGURABLE BY YOUR TEAM—NOT IT

The problem

Simple workflow changes require consultant support and lengthy change orders, creating a dangerous gap between patient needs and system capabilities.

Patient-Focus™ solution

Intuitive configuration tools let your support team adjust processes in minutes, not months. Treatment programs can implement meaningful workflow improvements in their first week using properly designed systems.

IMPLEMENTATION WITHOUT THE NIGHTMARE

The implementation process itself demonstrates how fundamentally different Patient-Focus™ is:

1. Week 1-2 – Rapid Discovery and Configuration

While that cloud CRM giant is still scheduling your kickoff calls, Patient-Focus™ is already configured to your specific therapy area. We don't spend months documenting "requirements”; we start with working on healthcare workflows based on our purpose-built foundation.

2. WEEK 3-4 – Data Integration and Validation

Patient-Focus™ connects directly to your existing data sources, eliminating the need for massive ETL projects or custom middleware. Our standard connectors work with the majority of healthcare data systems immediately.

3. WEEK 5-6 – Training and Go Live

Your team learns a system that works as they do—not how a sales platform thinks healthcare should work. Training takes days, not months, because Patient-Focus™ was explicitly designed for patient support workflows.

Patient-Focus™ eliminates the toxic trade-off between speed and effectiveness. You get both because that's what patients deserve.

REAL-WORLD RESULTS WITHOUT THE WAIT

Organizations using purpose-built patient support systems like Patient-Focus™ can experience significant improvements in key metrics:

• Substantial improvement in first-fill rates after identifying approval bottlenecks between hub and specialty pharmacy

• Significant reduction in therapy initiation time when insurance verification delays are properly addressed

• There has been a significant decrease in manual data entry for patient support teams that previously struggled with multiple disconnected systems.

• Notable increase in patient satisfaction scores when implementing automated status update communications

These aren't incremental gains—they're transformational outcomes delivered without the traditional implementation nightmare.

WHAT YOUR VENDOR WON'T TELL YOU ABOUT IMPLEMENTATION

Those massive CRM vendors hiding behind implementation timelines measured in many months aren't fooling anyone. Their complexity isn't a necessary evil—it is evidence of fundamental design failure.

Those massive CRM vendors hiding behind implementation timelines measured in many months. Their complexity isn't a necessary evil; it is evidence of fundamental design failure.

They won't admit that their platforms were never built for patient support workflows. Instead, they'll convince you that healthcare is "just complex" and that you need an army of consultants to translate your requirements into their system.

The truth? Patient-Focus™ proves this paradigm wrong. Purpose-built solutions don't require translation because they speak healthcare natively.

A NEW APPROACH TO IMPLEMENTATION SUCCESS – FRONTIER-IQ 

Patient-Focus™ redefines what implementation success means:

1. Speed to value matters more than speed to "go live."

   We measure success by how quickly patients get medication, not by project milestones.

2. Configuration beats customization every time.

   Your team should control your system through intuitive interfaces, not depend on consultants to write custom code.

3. Your team's time is your most precious resource.

   Every hour spent in implementation meetings is an hour not spent helping patients.

4. Perfect is the enemy of patients

   Phased approaches that deliver immediate value beat comprehensive projects that delay results.

BEYOND IMPLEMENTATION: CONTINUOUS IMPROVEMENT WITHOUT DISRUPTION

While traditional CRMs freeze your ability to evolve after implementation, Patient-Focus™ enables continuous improvement:

• Weekly workflow optimizations without change orders or consultant fees

• Quarterly feature updates that don't disrupt existing processes

• Real-time analytics that identify new improvement opportunities automatically

• A transparent roadmap that involves your team in future capabilities

Our clients typically implement dozens of workflow improvements in their first year using Patient-Focus™—without a single change order or consultant engagement.

STOP ACCEPTING IMPLEMENTATION NIGHTMARES

Your patients can't wait for your software vendor's implementation timeline. Every day of delay means:

• More patients abandoning therapy during enrollment

• More frustrated physicians choosing alternative treatments

• More revenue lost to preventable access barriers

• More staff burnout from manual workarounds

In the rapidly evolving specialty medication landscape, where medication spending continues to grow at over 5% annually, you can't afford systems that slow you down.

Patient-Focus™ proves you don't need to choose between speed and effectiveness. You can have both—because that's what your patients deserve.

READY TO TRANSFORM PATIENT ACCESS WITHOUT THE IMPLEMENTATION NIGHTMARE?

Discover how Frontier-IQ's purpose-built Patient-Focus™ platform can eliminate enrollment roadblocks without adding implementation complexity.

Your CRM is Slowing You Down. Patient-Focus™ Speeds You Up.

Why Wait for 18 Months? Patients Deserve Better!

Book Your Demo Today →

References

1. The American Medical Association. "2021 AMA prior authorization (PA) physician survey." 2022.

   https://www.ama-assn.org/system/files/prior-authorization-survey.pdf  

2. Center for American Progress. "Excess Administrative Costs Burden the U.S. Health Care System." 2019.

   https://www.americanprogress.org/article/excess-administrative-costs-burden-u-s-health-care-system/ 

3. Surescripts. "Inaccurate and Incomplete Data Delays Specialty Treatment for Patients and Top Stressor for Health Care Providers." 2022.

   https://surescripts.com/press-releases/inaccurate-and-incomplete-data-delays-specialty-treatment-patients-and-top-stressor-health-care-providers 

4. Annals of Internal Medicine. "Interventions to Improve Adherence to Self-administered Medications for Chronic Diseases in the United States: A Systematic Review." 2012.

   https://www.acpjournals.org/doi/10.7326/0003-4819-157-11-201212040-00538 

5. IQVIA Institute. "Medicine Use and Spending in the U.S. – 2023." Annual Report.

   https://www.iqvia.com/insights/the-iqvia-institute/reports/medicine-use-and-spending-in-the-us-review-of-2023